The true skin brightening ​for borderless beauty​

Lipofuscin: the obstacle of skin brightness

The market size of skin lightening is more than 10 billion USD. However, the expression “skin whitening” is no longer used because it constitutes racial discrimination. Thus, the beauty trend has shifted from “skin whitening” to “skin brightening”. We defined skin brightening as the state that light reflected in the epidermis appropriately and skin appears brighter. However, some factors like lipofuscin cause light scattering on the skin and make skin appear dullness. Moreover, lipofuscin accumulates in cells with aging because of weaken intracellular cleaning up systems, ubiquitin-proteasome system and autophagy.

Reduction of lipofuscin accumulation

ICHIMARU PHARCOS searched for a material that activate these systems and found that an extract of Juniperus communis fruit had this effect and launched the natural cosmetic ingredient “JuniperBright”. JuniperBright reduce lipofuscin and improve skin brightness for borderless beauty.

Lipofuscin reduction by dual mechanisms for the skin brightness

# Reduction of lipofuscin accumulation
　(through activation of proteasome and autophagy)
# Skin brightening
# Increase of internal reflected light
# Reduction of skin age spotst

JuniperBright is manufactured using 1,3-Butylene Glycol which is obtained from Sugarcane.

Product information / JuniperBright